Topham Guerin opens TG USA, its United States headquarters in Midtown Manhattan
Opened a US headquarters in Midtown Manhattan and is already operating across six American cities.
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Our news, the press coverage of our work, and the odd think-piece. A few awards snuck in too. Newest first.
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Inside Topham Guerin’s TikTok strategy for the Coalition’s 2025 federal election
TG’s record on the Luxon win led the Australian Coalition to bring Sean Topham in for its 2025 federal campaign.
How Topham Guerin made Boris Johnson’s “Love Actually” ad in 24 hours
A 24-hour creative gamble became a defining ad of the 2019 campaign, and helped deliver Johnson’s 80-seat majority.
How Topham Guerin produced Australia’s first entirely AI-generated political ad
Produced the first entirely AI-generated political ad in Australia, putting TG at the front of AI-driven political creative.
Ben Guerin: why political leaders must master Reels, Stories and TikTok
TG’s vertical-video-first approach has shaped winning campaigns from Brexit to Luxon’s TikTok breakthrough.
Topham Guerin’s Sean Topham on the role of AI in election campaigns
TG’s founders are shaping the public debate on how AI should, and shouldn’t, be used in modern political campaigns.
How Topham Guerin made Triple P’s “Next Gen Parenting” brand campaign
Built and rolled out Triple P’s “Next Gen Parenting” brand campaign across YouTube, Meta and Spotify.
Topham Guerin ranks 7th on the Financial Times’ 2024 APAC high-growth list (223.9%)
223.9% growth (2019–2022): a second consecutive top-ten place on the Financial Times’ APAC high-growth ranking.
How Topham Guerin powered Christopher Luxon’s TikTok-led 2023 New Zealand election win
Helped deliver National’s 2023 election win and Christopher Luxon’s path to PM, dominating the youth vote on TikTok.
How Topham Guerin’s 17-million-view video push powered National’s 2023 NZ campaign
National and Luxon drew 4× Labour’s Facebook video views and a claimed 17M+ TikTok views in three months.
Lifeline International appoints Topham Guerin for its suicide-decriminalisation campaign
Won the brief to lead the creative for Lifeline International’s global campaign to decriminalise suicide.
Topham Guerin ranks 4th in APAC on the Financial Times’ 2023 high-growth list (818.5%)
818.5% growth (2018–2021): 4th fastest-growing agency in APAC and 64th overall on the Financial Times’ ranking.
Topham Guerin opens 2023 with senior APAC hires and an Auckland leadership promotion
Opened 2023 with a global tech director hire and an Auckland leadership promotion, signalling continued APAC growth.
Topham Guerin ranks 15th on the 2022 Deloitte Fast 50 with 319% revenue growth
Two consecutive years on the Deloitte Fast 50, with 319% three-year revenue growth.
Kea appoints Topham Guerin as global creative partner for the offshore Kiwi community
Won the brief to be Kea’s global creative partner, amplifying the stories of New Zealand’s offshore community.
Topham Guerin adds two senior hires and two promotions across its ANZ teams
Two senior hires and two promotions across Australia and New Zealand, reflecting sustained APAC growth.
Topham Guerin appoints Sam Newton as APAC managing director
Appointed a dedicated APAC managing director, from its NHS COVID-19 campaign, to lead ANZ growth.
Inside Topham Guerin: the New Zealand duo behind global digital campaigns
In four years TG went from an Auckland bedroom to running digital for election-winning campaigns on three continents.
Topham Guerin wins the UK Government’s £3m COVID-19 social content brief
Won a six-month UK Government COVID-19 communications brief worth £3m.
How Topham Guerin helped deliver Boris Johnson’s 2019 landslide
Helped deliver Johnson’s 80-seat landslide, with the Love Actually spoof alone reaching seven million online views.
How Topham Guerin took its Morrison-winning playbook to Boris Johnson’s Brexit campaign
TG’s Morrison-winning record carried it straight onto Boris Johnson’s Brexit campaign.
How a deliberately “bad” Comic Sans post by Topham Guerin dominated UK Twitter trends
A deliberately “bad” Comic Sans post dominated UK Twitter trends, pushing “Get Brexit Done” far beyond paid reach.
How Topham Guerin built Boris Johnson’s 2019 social media operation
TG’s Australian-win reputation led Boris Johnson to hand it the Conservatives’ 2019 social media campaign.
Inside Topham Guerin's digital campaign behind Scott Morrison's 2019 election win
Helped deliver the Coalition's surprise victory in the 2019 Australian federal election.
How Topham Guerin ran the social media campaign behind Scott Morrison’s 2019 win
Was in the thick of the “miracle” come-from-behind campaign that re-elected Scott Morrison in 2019.
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